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China Auto Rental Co-organizes Safety Belt - Life Line Campaign

Release time: 2012.6.28

As an important part of the "Year 2012 of Passenger Transport Safety", the "Safety Belt - Life Line" campaign has recently launched nationwide. This event was organized by Ministry of Transport, Ministry of Public Security, State Administration of Production Safety Supervision, relevant state ministries, and sponsored by the China Road Transport Association, aiming at advocating and enhancing awareness of the importance of road safety among drivers and passengers. As China's largest car rental company, and a corporation consistently enthusiastic about public welfare, China Auto Rental acted as a co-organizer of the event.

In a recent nationwide campaign of enhancing awareness of safety belt wearing, it was discovered that a substantial number of drivers and passengers do not wear seatbelt or do not know that seatbelt wearing applies to everyone seated in the car. According to data provided by the police, motorists without wearing seatbelt suffered from higher accident mortality rate about 37.7 times than those who wear seatbelt. During highway driving, if a car runs at a speed of 100 kilometers per hour, in the case of emergency brake anyone inside the car not wearing a seatbelt will crash into surrounding objects at a speed of 28 meters per second, and very likely collide into objects outside the car, even other vehicles if they are thrown out of the car. Under such circumstances, chances of survival are slim.

The Safety Belt - Life Line campaign is designed to enhance awareness of safety belt using, so as to prevent traffic accidents, especially fatal accidents of mass death and casualty.

China Auto Rental commented that: "Proper use of safety belts can help reduce mortality by 57% when frontal collision happens, 44% when side collision happens, and 80% when roll-over happens, as well as 80% reduction of accidents on highways. Even if the vehicle is equipped with airbags, such protection only fully works alongside with proper use of seatbelts. Wearing a seatbelt is only a couple of simple moves as pull and buckle, and it can save human lives in seconds.

China Auto Rental will largely promote the concept of Safety Belt - Life Line through its own network coverage of 66 cities and more than 500 service outlets across the country. Through this campaign China Auto Rental staff will be actively reminding customers of wearing seatbelt and driving safety. By the end of April 2012, China Auto Rental has provided car rental services to nearly one million customers nationwide, it is hoped that the good efforts from China Auto Rental staff will help reducing traffic hazards.